MITHILA — A brainstorming meeting held by the Bharatiya Janata Party on outreach to Generation Z has concluded that the cohort is not homogenous. The meeting saw party leaders examine their approach to the demographic group, determining that the segment cannot be treated as a uniform bloc across the board.
Sources said that during the brainstorming discussions, some leaders suggested avoiding the use of the term "Gen Z" altogether. In place of the generational label, participants in the meeting recommended utilizing the broader term "youth" or making direct references to specific age groups for the party's outreach efforts.
The deliberations centered on finding more precise terminology, with some leaders advising that terms like "youth" or defined age groups provide a clearer framework than "Gen Z" when engaging with this non-homogenous section of the population.
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Written by the Mithila live 24 news desk from reporting by News wire.
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